How Maxi Dress Gained Popularity Over Time?
Just like ice cream and hot weather go together, maxi dress and summer are inseparable. As temperatures soar, jeans and T-shirt take a backseat. Flowing, breathy fabric like that of a maxi dress poses the perfect attire for hot days. How maxis became the darling among dresses Since 1970’s, when this style of dressing was popularized by the hippies, maxi dress has almost become a fashion essential. The 1970’s was the second era of feminism. Maxi, with its flowing feminine fabric, gained popularity when Oscar De La Renta , the renowned Dominican-American fashion designer, embraced this trend. The 1980’s saw the vanishing act of the maxi dress. This was the time when power dressing for women was emphasized. So, there was no place for feminine fabrics. Women wanted to show off their prowess in well-fitted suits and boots. The year 2000 saw a comeback of the maxi. Big names of the fashion world like Gucci, Stella McCartney, and Marc Jacobs showcased their collection with
